Monday, January 20, 2020

Child and Adolescent Psychopathology: A Casebook Essay -- Jason Colema

Introduction: Conduct Disorder The hallmark of Conduct Disorder (CD) is an obvious and careless apathy for the rules, the rights, the emotions, and the personal territory of others. Aggression, deceitfulness, duress, and power over others are enjoyable to a child with CD. Children with CD pick fights, trespass, lie, cheat, steal, vandalize, display abusive behaviors, and, for older children, perpetrate unwanted sexual advances. The display of signs in younger children can be: ruthless bullying, lying for the purpose of lying, and stealing of useless things. Diagnosis: Jason Coleman of Conduct Disorder Jason Coleman meets the criteria for CD in DSM 4 TR: Axis 1, for CD with a specifier of 312.81 Childhood-onset type, severe; Axis II, v71.09, no diagnoses at this time of a personality disorder; Axis III, 799.9, refer to medical history and physician’s report on head injury; Axis IV client has Problems related to the social environment; Axis V GAF score of 31 (current) (American Psychiatric Association, 2008). Justification for Axis 1 The main feature of Conduct Disorder, Criteria A, is a repeated and constant way of behaving that violates the rights of other people, or there are major age-appropriate violations of the norms of society, and three or more occurrences within the last twelve months, and one occurrence within the last six months (American Psychiatric Association, 2008). Jason meets Criteria A10, 11, and 12, Deceitfulness or Theft, because he burglarized a house across the street from where he was living, convinced his co-foster brother, Walt, to help him in the burglary, and stole his foster mom’s ATM card and withdrew $500 dollars. Jason meets Criteria A13, 14, and 15 for serious violations of rules... ...er/FAQ.aspx Geradin, P. (2002). Drug treatment of conduct disorder in young people. PubMed, 12(12), 361- 370. Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/12208553 Kaplan, H. I., Sadock, B. J., & Grebb, J. A. (1994). Synopsis of psychiatry: behavioral sciences, clinical psychiatry (7 ed. p. 1071). Baltimore: Williams & Wilkins. Kearney, C. (2013). Casebook in child behavior disorders. (5 ed., pp. 69-71/87-99). Belmont: Wadsworth. DOI: www.cengage.com/wadsworth Parritz, R., & Troy, M. (2011). Disorders of childhood: development and psychopathology. (1 ed., pp. 250-257). Belmont: Wadsworth. Retrieved from http://www.cengage.com/wadsworth Pelham, W., & Fabiano, G. (2008). Evidence-based psychosocial treatments for attention- deficit/hyperactivity disorder. Journal of Clinical Child & Adolescent Psychology, 37(1), 184-214. doi: 10.1080/15374410701818681

Sunday, January 12, 2020

Community Book Festival Essay

According to the United States Census Bureau (2013), Queens, New York, has an estimated population of 2. 2 million people living in this growing region. With a large population like this, it would be an ideal place to promote reading by conducting a book festival for the community. Not only will the book festival promote reading among all age groups, but also, it will address the economic changes in the community in an effort to keep threatened libraries of Queens open. Funding a non-profit book festival is very difficult because in order to conduct a successful event, participation from the community is essential. For a successful event, community members must work together in the festival to promote reading and raise awareness of economic changes, and the funding for this function must come from donations, sponsors, and fundraising events. From time to time people wonder why reading is important. Since reading is the fundamental skill to function in society, it is important for various reasons. For example, reading is essential to understand instructions on a medicine bottle, to complete a job application, to read warning signs on the road, or even follow directions on a map (June, S.n. d). These are all everyday tasks that individuals conduct that require literacy. Understanding written material is one way the mind grows and expands the ability of comprehension and vocabulary. In addition, it is imperative that individuals learn, develop, and practice their reading skills, because it ultimately aids them to developing their language skills. (June, S. n. d) Through reading, individuals discover new information and concepts. For example, books, magazines, periodicals, and the internet material are unlimited learning tools that require the ability to read. Since daily activities for adults and children are different, the importance of reading also varies. Reading is essential for carrying out many tasks as an adult. For example, without literacy, adults cannot operate a vehicle, register to vote, or even become hired for a job. Since reading is a vital skill to have, illiteracy will hold back any adult in a number of opportunities. According to PBS Newshour (2013), Queens, New York holds the highest percentage of adult illiteracy in all New York counties at 45. 6%. It is important for the book festival to emphasize reading among these adults because it can open many doors for this high percentage of illiterate adults. In addition, it is important for adults to know how to read so they can provide their children with the fundamentals at a young age. Adult literacy is also important for child development. If parents are illiterate, they are not able to provide their children with the necessary tools to begin reading. For children, the importance of reading begins at a very early age and it is the building blocks of life (Time with your kids reading to children, 2013). â€Å"The more young children are read to, the greater their interest is in mastering reading. Reading aloud exposes children to proper grammar and phrasing. It enhances the development of their spoken language skills, their ability to express themselves verbally (Freedman-De Vito, 2004). † Reading to young children would teach them to develop listening skills as well as develop their imagination in a creative way (Rasinski & Stevenson, 2005). One great exercise to do when reading to children is to stop in the middle of the story and ask them what is going to happen next. Get them involved in the story for them to think about possible endings to the story. Encourage them to illustrate, draw, and make up another story with the same characters. This kind of exercise would get their creative thinking flowing for children (Rasinski & Stevenson, 2005). The book festival will give children a great opportunity to become involved in reading and help them with the skills they need to succeed in the future. The book festival is essential to the community because of recent economic changes in the Queens area. â€Å"The Queens Library serves 2. 3 million people from 62 locations plus seven Adult Learning Centers and two Family Literacy Centers. It circulates among the highest numbers of books and other library materials in the country (Queens Library, 2013). † With government officials adjusting ways to better the economy, Queens Library is directly affected. Since budget cuts are a way to reduce debt in the economy, a proposal by the City Council was to cut back on the employment and hours of operation for the Queens Library. Colangelo (2010) addressed that there may be a shutdown of 14 libraries, and 34 libraries would only be open 2-3 days a week in an effort to save 17 million dollars as directed by Mayor Michael Bloomberg. This affects the community as a whole because it will also cut back on the resources and programs that are available to the public that promote reading. From this book festival, as we promote reading, we can also encourage the community to fight for the libraries to stay open so children, as well as adults, can have a place to access books and material necessary to succeed in their education. Libraries and learning centers offer many different resources for students to further their education and gain success in their academics. With approval of the budget cuts, students will have less access to books they need in order to help them find useful information for assignments they have to complete. Libraries offer a wide range of informational textbooks and encyclopedias that individuals can use to research topics and retrieve material. Without having access to this material from books, it limits individuals to browse the internet to find information. However, many people do not have everyday access to the internet. Libraries are a good resource to use for people that fall into this category because they can gain access to the internet from the library’s computers in order to conduct research. If implementation of the budget cuts occurs, this will leave the community with practically no assisting resources if they do not have these tools readily available for them in their own homes. Not only do libraries help students with their studies, but they also conduct beneficial workshops for the community. Libraries and learning centers have a wide range of programs and events geared toward assisting the community and furthering education. For example, Queens Library offers adult and youth literacy programs, special needs assistance programs, and veteran workshops at designated branches. â€Å"Some 707,000 people attended more than 37,500 free programs in FY 12 (Queens Library, 2013). † With these budget cuts coming into play, some of these programs will no longer be available to the public. This statistic emphasizes how much the community relies on Queens Library each year. Furthermore, libraries also offer workshops that promote personal development. In addition to the programs, Queens Library periodically holds mock interview events and resume writing for individuals looking for jobs in the community. With approval of the budget cuts, the community greatly suffers from the downsizing of all of these resources offered by the libraries and learning centers. The community will begin to see these services disappear as the economy changes due to the decisions by government officials. Therefore, the whole community has to work together to promote reading and keep these resources available to the public. With this being done, as a result, the City Council will realize how much the community will be negatively affected by terminating these services to the public. Funding a nonprofit book festival can be a very challenging task. However, with help from the community and local businesses in the area, funding for this event can come from several different ways. One of the most beneficial ways for funding this event will come from donations from the community members. Though this book festival is a free event, upon entrance to the festival, we will ask attending members for donations to help fund and aid the event. In addition, we will contact local bookstores and organizations for donations prior to the festival in order to help make the book festival possible. For example, Barnes and Noble and Borders Bookstore are two of the largest community bookstores in the Queens area that may contribute to make the festival successful. Spencer (2010) stated that with donations, non-profit organizations are able to help fulfill others’ goals as well as help the less fortunate who are usually the targets for the foundations. This idea holds true for our book festival because of the economic changes in the community and the potential threats to the libraries in the area we can help keep these resources open to the less fortunate individuals in the community. Another way to facilitate funding for this event is to gain sponsors from local businesses and other organizations in the area. This is beneficial because it gathers more individuals to attend the event. For example, if Barnes and Noble sponsored the event, more individuals would attend because a well know corporation will be there to help facilitate the function. Not only will this benefit the book festival, but also if will gain more exposure to the sponsoring organization with a successful event. â€Å"Associating with nonprofit organizations is a great public relations boost. By giving back to the community, you demonstrate you are a company with heart, not a faceless corporation (Stanfords, 2010). † Aside from the sponsors, having more community members attend the festival is essential because it will help promote reading amongst a larger population. In addition, with more attendees there will be more chances of gaining donations from individuals. Furthermore, with more proceed that are circulated through the festival, the chances of keeping the local public libraries open will be higher. Prior to the book festival, we will have a community car wash in order to raise awareness of the event. Since many people will not know of the book festival, promoting the event before it happens is essential. With help from volunteers, a community car wash will take place the weekend prior to the event. Though we do not anticipate receiving the majority of our funding from the fundraising events, it is still crucial to conduct them so the community becomes more involved. â€Å"While fundraising events may no longer be the most important component of your organization’s fundraising strategy, it’s still a good idea to host an event for your supporters and take the opportunity to interact with your community (Wooden, 2011). † With more involvement of the community, there is a higher chance of having a more successful book festival because it will show the City Council how important these resources are to the community. Finally, the most active way to fund this book festival is from fundraising measures during the event itself. This is the area that the community and volunteers help the most. During the book festival, there will be food, games, and raffles to help raise money to keep the Queens’ libraries open. Individuals will bring their own dishes, snacks, or baked goods to the book festival and sale them at reasonable prices. For a small fee, attendees can also participate in fun games provided by volunteers to win small prizes to take home such as bookmarks or book covers. Lastly, there will be a raffle at the end of the book festival. Each raffle ticket will cost one dollar, and some of the prizes that are included are best-selling books and comics for the children. In the end, we will present the earnings from these fundraising activities to the City Council in hopes to keep the Queens Library systems open. Overall, funding for this event can be very difficult. However, with help from community members and volunteers this book festival will be a success. Proper funding is essential from donations, sponsors, and fundraising events to help aid and facilitate the event. In the end, a successful book festival will promote reading among the population, and raise awareness of the potential threats to the available resources in the community. With everyone working together, we hope that we can keep these libraries open by raising enough money to show that the elimination of the resources will negatively affect the city. In the end, if these libraries stay open we will begin to conduct successful book festivals every year to make sure these valued resources remain available to the public. References Colangelo, L. L. (2010, May 18). Budget cuts forces Queens Library to shutter 14 branches, cut 300 workers and reduce hours. Retrieved from http://www. nydailynews. com/new-york/queens/budget-cuts-forces-queens-library-shutter-14-branches-cut-300-workers-reduce-hours-article-1. 446195 Freedman-De Vito, B. (2004). Why Reading Is So Important For Children. Retrieved from http://www. familyresource. com/parenting/child-development/why-reading-is-so-important-for-children June, S. (n. d). Commentary: Reading is the key to learning. Daily Record, (The Baltimore, MD PBS Newshour. (2013). Adult Illiteracy in New York counties. Retrieved from http://www. pbs. org/newshour/interactive/patchworknation/stats/education/adult-literacy/ny/ Queens Library. (2013). About Us. Retrieved from http://www. queenslibrary. org/about-us Rasinski, T. , & Stevenson, B. (2005). The Effects of Fast Start Reading: A Fluency-Basedhome Involvement Reading Program. Reading Psychology, 26(2), 109-125. Spencer, M. T. (2010, July 29). Donate to Non Profit Organizations. Retrieved from http://ezinearticles. com/? Donate-to-Non-Profit-Organizations&id=4764969 Stanfords, J. P. (2010, Feb 26). Companies Reap Benefits of Charitable Sponsorships. Retrieved from http://ezinearticles. com/? Companies-Reap-Benefits-of-Charitable-Sponsorships&id=3834293 Time with your kids reading to children. (2013, April 9). Retrieved from Building Blocks: http://bblocks. samhsa. gov/family/time/reading. aspx United States Census Bureau. (2013, June). Queens County (Queens Borough), New York. Retrieved from http://quickfacts. census. gov/qfd/states/36/36081. html Wooden, G. (2011, Sep 21). 10 Tips For A Successful Fundraising Event. Retrieved from http://www. socialbrite. org/2011/09/21/10-tips-for-a-successful-fundraising-event/

Friday, January 3, 2020

Managers Can Be Developed, but Leaders Are Born, Not Made.

Managers can be developed, but leaders are born, not made. Table of contents Table of contents ii 1 INTRODUCTION 1 2 BODY OF ARGUEMENT 1 2.1 THE ROLE OF THE MANAGER 1 2.2 THE ROLE OF THE LEADER 1 2.3 OVERLAP BETWEEN THE ROLES OF MANAGER AND LEADER 2 2.4 CAN THE ROLES OF THE MANAGER AND LEADER BE DEVELOPED? 2 2.5 CAN GREAT LEADERS BE DEVELOPED, OR ARE THEY BORN? 3 3 CONCLUSION 4 4 REFERENCES 4 1 INTRODUCTION To debate the statement ‘managers can be developed, but leaders are born, not made’ we first need to gain an understanding of the roles played by managers and leaders, outlining the perceived differences and how these have evolved over time. This will provide the context for discussion of†¦show more content†¦Zaleznik (1977) contends there has been a shift from the leader being viewed as an idolised head of business, to an artist. This has been summarised by Angelucci (2005: 12) as leadership revolving around the art of managing people â€Å"which requires willingness to accept and understand their human aspects and diversity†. Singe (1997: 32) went further by suggesting we have â€Å"to surrender the myth of leaders as isolated heroes commanding their organisations from on high†. In future, leadership â€Å"will be distributed among diverse individuals and teams who share responsibility for creating the organisations future†. These findings suggest the isolated roles of manager and leader should cease to exist, and that all organisations need elements of leadership throughout. 2.4 CAN THE ROLES OF THE MANAGER AND LEADER BE DEVELOPED? Management in its basic technical form is tangible and can be developed. Budgeting, resource allocation and human resource management courses are widespread. Interestingly Bennis (2009) found throughout his study that United States organisations were under-led and over-managed. He placed fault with the management schools, suggesting they trained candidates technically but not as leaders. Hence, the difficulty lies in developing the leadership skills necessary throughout organisations. Parks (2005) argues that leadership is not reliant on having appropriate naturalShow MoreRelatedAre Leaders Born Or Made?1372 Words   |  6 Pagesrespondents to answer the question ‘are leaders born or made?’ The results showed that 52.4% believed leaders are made, 19.1% felt leaders are born and 28.5% thought it was equal. The executives had differing opinions but the ‘leaders are made’ view was more popular. It also revealed that those who indicated ‘leaders are made’ believe that experience is more important than traits or training and what people learn over time is important. Those who indicated ‘leaders are born’ believe traits and experienceRead MoreThe Great Man Theroy1577 Words   |  7 Pagescentury. The idea of the theory is leader and leadership. 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Thursday, December 26, 2019

Climate Change And Its Effect On Earth Essay - 1293 Words

What is climate change? Climate change, additionally called an unnatural weather change, alludes to the ascent in normal surface temperatures on Earth. The present warming pattern is of specific essentialness on the grounds that the majority of it is likely human-incited and continuing at a rate that is exceptional in the previous 1,300 years. Earth-circling satellites and other innovative advances have empowered researchers to see the comprehensive view, gathering a wide range of sorts of data about our planet and its atmosphere on a worldwide scale. This group of information, gathered over numerous years, uncovers the signs of an evolving atmosphere. The warmth catching nature of carbon dioxide and different gasses was exhibited in the mid-nineteenth century. Their capacity to influence the exchange of infrared vitality through the environment is the logical premise of many instruments flown by NASA. There is no doubt that expanded levels of greenhouse gasses must bring about the E arth to warm accordingly. Ice centers drawn from Greenland, Antarctica, and tropical mountain ice sheets demonstrate that the World s atmosphere reacts to changes in greenhouse gas levels. They likewise demonstrate that before, extensive changes in atmosphere have happened rapidly, geographically: in several years, not in millions or even thousands. Environmental change can prompt to noteworthy dangers to human wellbeing, woods, farming, freshwater supplies, coastlines, environment, andShow MoreRelatedThe Effects Of Climate Change On The Earth1679 Words   |  7 PagesThe studies of Earth have showed that in the last hundred years, the temperature has gone up one degree Fahrenheit. Even just one degree can make a big difference to the Earth’s natural form. The warming of the Earth has caused the snow and ice to melt much faster and the ocean levels to rise. 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Around this time, droughts, wildfires and other notable weather episodes lessened in rarity. These new visible extreme events were quickly blamed on climate change by the masses. However, it may or may not be true that these climactic incidents are symptomatic of an environmental imbalance. Climate change is defined as an accentuated difference in averages of weather circumstances or in intense meteorological occurrences for a given time. Studies do show that temperatures areRead MoreThe Effects Of Climate Change On Earth2580 Words   |  11 Pagessubstantial effect on Earth, one of the most noteworthy being climate change, with the significant increase in the concentration of greenhouses gases altering the climate of Earth (Walker and Steffen, 1997). The potential causes of climate change are a complex s ubject, with a wide variety of interwoven causes and consequences from both biogeophysical and human related sources (Peterson et al., 1997). While ecosystems have previously shown some ability to naturally adapt to climate change, this resilience

Wednesday, December 18, 2019

Importance Of Macronutrients On The Body s Organs And...

Importance of Macronutrients Protein Proteins in a simple explanation, are bulky intricate molecules that play a major role in cells and are essential for the function, construction, and regulation of the body’s organs and tissues. Proteins are comprised of thousands of smaller components named amino acids. Proteins are commonly found in a plethora of foods including fish, beef, pork, dairy products, and chicken (â€Å"Lipids and proteins†, 2012). The RDA for protein is 46 g/day for women and 56 g/day for men. Other than the fact that vitamins (macronutrients) in general aid in normal body functioning, growing, and developing, each one has a special role to play in the body. Protein is such a crucial and useful component in one’s personal diet plan to maintain proper health because it is an important building block of skin, blood, muscles, cartilage, and bones. Therefore, this explains why working protein into a personal diet plan is so crucial (McGuire Beerman, 2013). Lipids Lipids in a simple explanation are molecular organic compounds (comprised primarily of hydrogen and carbon) that are crucial for cell growth. They are insoluble in water and join proteins and carbohydrates to form the predominant part of animal as well as plant cells. Lipids are commonly found in a plethora of foods including fish, fatty vegetable oils, avocados, cheese, and nuts (â€Å"Lipids and proteins†, 2012). The RDA for lipids are 44-78 g/day for adults. Other than the fact that vitamins (macronutrients)Show MoreRelatedPart 11036 Words   |  5 PagesEbony Williams SCI/220 3/7/16 Food Intake – 3 Days The three day food intake information that was recorded in I Profile was completed to provide information on the types of food that were being eaten, nutritional values and to understand the importance of healthier eating behaviors. Recorded Intake of Protein, Carbohydrates, and Lipids According to the spreadsheet of foods that were recorded in the three day intake I Profile, many of the foods listed provided an overlap of protein, carbohydratesRead MoreHow Sugar Metabolism Affects Your Body1134 Words   |  5 PagesThe carbohydrates you eat are either complex starches or simple sugars. No matter what the source, your body breaks down your dietary carbohydrates into their simplest component, usually glucose. The primary function of sugar in your body metabolism is to provide energy to power your activities. Additionally, sugar can convert to a stored form of energy in your body, and it plays a role in conserving your lean muscle mass. Background The starches you consume consist of large molecules of glucoseRead MoreFood Intake- Three Days Essay1250 Words   |  5 Pagesand Lipids are nutrients that all of our bodies need in order to function. Protein is the building block for many things within our bodies. 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To maintain this, a well-controlled diet isRead MoreA Study On Health And Fitness Industry1997 Words   |  8 Pagesis one of the most popular ones in the fitness industry. This post focuses on a macronutrient that enjoys a celebrity status in the fitness world and has definitely enjoyed the spotlight for a considerably long time. Yes, I am talking about PROTEIN PROTEIN The word protein is derived from the Greek word proteios which means primary or of prime importance. The name clearly shows how important this macronutrient is for us. Proteins are essentially bio-molecules that are made up of smaller unitsRead MoreNutritional Assessment Of Food Intake1428 Words   |  6 Pagesassess the effect on the nutrition education program by ensuring that the intake meets or exceeds the need within the body, hence by ensuring equality between measures of such needs and consumption. Energy and other macro and micronutrients, including fibre are required in correct proportion to the body to work efficiently, as specific nutrients cannot be combined within the body and finally must get from various sources of food diet. Certain micronutrients include vitamins, minerals, certain aminoRead MoreThe Dietary Recommendations For Water1839 Words   |  8 PagesIntroduction This is a meta-analysis type of study on the importance of hydration. The basic and most important part of our nutrition is Water. Survival becomes a question, in absence of water. According to Nicolaidis S., 1998, for cellular homeostasis and life, water is fundamental; with 75% body weight in newborn children to 55% in elder population. But still there are many inquiries concerning this most basic need of our body and our eating routine. Earlier explanations on water necessities byRead MoreEffects Of Diet On Mental Health Development Essay3225 Words   |  13 Pagesmental health is the role of nutrition.(Associate Parliamentary Health, 2008). Recent evidence suggests that good nutrition is essential for our mental health and that a number of mental health conditions may be influenced by dietary factors.. The body of evidence linking both diet and mental health is growing at a rapid pace ( Associate Parliamentary Health, 2008). Recently, there have been a number of published studies identifying an inverse association between diet quality and the common mentalRead MoreVitamin C And Its Effect On Human Body9946 Words   |  40 Pagesamounts for important body functions. They play important role in energy generations, red blood cells and neurochemical production. They are micro-nutrients which are involved in the biological wear and tear of the body and an important part of a balance diet. Since the human body can not produce vitamins which are required in normal concentration; they can be gained either from food sources or from dietary supplements. There are total of 13 kinds of vitamins needed by the human body comprising of vitaminRead MoreSexually Transmitted Diseases35655 Words   |  143 Pagesthe requirements for the course Science for Living, but it will also prove highly beneficial to any reader that happens to read it. In every sphere of life, the recognition and appreciation of the application of scientific principles are of utmost importance. If the resources of our world are to be properly utilized for the enhancement of man’s life, then an understanding of the responsibilities that human beings have to each other and their environment must be developed. Embedded in this portfolio

Tuesday, December 10, 2019

Not Me Essay Example For Students

Not Me Essay Not MeOnce in time there was a boy named Johnny. Johnny was skinny and clumsy and tall. His family was poor, though they had moneyHis dad owned a business, always on call. He lived in a small town in the Northwest. He was told that he was disadvantaged. His school was bad, but his teachers the best. The classrooms were old, the textbooks were damagedHe didnt excel, although a bright student. Teachers called him an underachiever. He didnt notice a quarter-life spentUntil Grad-night made him a believer. He thought of the times when watching TV. Pawning his studies to follow the game. Must be athletic instead of a weenie. For sports is the easiest road to ones fame. Well, easiest for some, though not for him. Though he never gave up, and gave it his all. He offered his best, and played always to win. Yet the harder he worked, the harder hed fall. When his sports were done he had nothing to do. He had all of the time in the world. Why not study? said his mom, cooking the stew. He thought of that during supper and hurled. His mother soon tired of the grades he brought home. She made him study each day after school. He was grounded from TV, and from the phone. He was shut in his room and force-fed gruel. His grades slowly improved, thanks to his mom. Although he didnt thank her at the time. He averaged all Bs by the time of the Prom. He imagined that God had dropped him a sign. No longer requiring his moms motivation,He came home on his own and went straight to his room. Reading Provided some mental relaxation. He even read during lunch in the afternoon. Still not an A student, he struggles in school. Once it was easy for him to get As. Now the hard work makes him feel like a fool. The work has caught up to him and his ways. Now tired of school, Johnny chooses a job. if he chose to, he could go to college. You should stay in school. said his mom with a sob. But he no longer has a thirst for knowledge. Schools over. Johnny says, and Ive passed.Now its time for the fun part of my life!Its time for hot women, its time to drive fast!Soon his conquests provided him with a wife. Now hes twenty years old, already a dad. He thinks of the dreams he held as a child. He dwells on the past, cause the future looks bad. His only excitement, numbers mis-dialed. Poor Johnny is stuck in a dead-end job. He sits and thinks of what might have been. Instead of his Pinto he might drive a Saab. He might not have married the same sack of skin. He urges his friends to finish their schooling. He wants to make sure no one ends up like him. He acts happy, but knows theres no one hes fooling. His house stays cold, and the lightbulbs stay dim. Category: English

Monday, December 2, 2019

Starbucks customers expectation free essay sample

Starbuck’s was founded in 1971 by three men from Seattle, Washington. These three men were coffee fanatics that specialized in selling whole bean Arabica coffee beans in the world famous Pike’s place market. In 1982, Howard Schultz joined the. By the early 1990’s he had opened and operated over 150 stores in the Northwest United States and Chicago markets. Schultz decided to take the company public in 1993, by 2002, Starbucks had established Starbucks as the dominant specialty coffee brand and coffee house with over 5000 stores worldwide and 4500 of those are corporate locations. Starbucks Mission Statement The success of Starbucks in the early 1990’s can be attributed to Howard Schultz’s vision of the Starbucks brand. Schultz inspired of a company which would make the customer the centre of its success and would change the coffee drinking experience in the U. S. Starbucks was successful because it placed value to the customers first in its value proposition. We will write a custom essay sample on Starbucks customers expectation or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page As to Customer’s expectation in terms of Starbucks’ Beverage, we could refer to Starbucks’s Mission Statement under customer segment; â€Å"When we are fully engaged, we connect with, laugh with, and uplift the lives of our customers – even if just for a few moments. Sure, it starts with the promise of a perfectly made beverage, but our work goes far beyond that. It’s really about human connection. † Arguments Generally speaking, we categorize Starbucks’ Customer experience into 3 P’s: People the baristas and their connection with customers. Partners were trained on both â€Å"hard skills† and â€Å"soft skills† when hired to work for a Starbucks retail store. This equal emphasis on the â€Å"hard† and â€Å"soft† skills further highlighted Starbucks strategy to make the experience pleasant for the customer. The â€Å"soft skills† were a way to teach the partners on how to connect with the customer, by establishing eye contact, smiling and greeting them with their names when the customers were regulars. Place their store design and atmosphere Schultz’s idea was to make Starbucks America’s â€Å"third place†. By recreating the Italian coffee culture he met in Milan, he managed to make Starbucks a place where people can enjoy their social interactions, relax, or just spent some time by themselves. In essence, the Starbucks idea changed the norm from â€Å"buying coffee as a drink† to â€Å"the experience of enjoying coffee†. People viewed Starbucks as a place they wanted to be at and they spent as much time as they could in the stores. It was an uplifting experience that was complemented with the layout designed to provide an inviting environment. Product the beverages, food, and merchandise Starbucks strategy was to open only company? owned stores and avoid franchising. This enabled the company to keep full control of quality of its products and services. At the same, Starbucks tried to control as much of the supply chain as possible in order to keep the quality of coffee at high and consistent levels by working with growers and enforcing coffee standards.